Signals
Product
Product overview →
Collect
Event collection
Add the SDK and Signals starts collecting.
Know
Real-time attributes
What a customer is doing now, served in 6ms.
Agentic context
Your agent remembers what the customer did.
Act
Real-time triggers
A rule that fires the moment it happens.
Try it
Architecture fit
Describe your system and see how Signals fits into it.
Try architecture fit →
Deployment options are on
Pricing
. Architecture lives inside each solution page.
Solutions
Solutions overview →
Use cases
In-session personalization
Rank against what this customer is doing in this visit, while they are still on the page.
Act on live behavior
A rule that fires the moment a customer does something, or stops doing it.
Behavioral memory for AI agents
The agent remembers what the customer did this session, beside what they said.
Real-time features for ML
One definition, streaming and warehouse history. Production matches training.
State for System One models
A typed decision is only as good as the state you send it.
Industries
Media and publishing
Keep readers on the site and turn more of them into subscribers.
Retail and e-commerce
Cut cart abandonment, failed searches and over-discounting during the visit.
Travel
Turn more searches into bookings while the traveler is still comparing.
More industries
Gaming
Change the offer, the difficulty and the nudge while the player is still in the session.
B2B software
Show the next step, reach the account and save the seat while the user is in the product.
Health and fitness
Time the offer and the nudge to what the user did in the app today.
Developers
Developers overview →
Build
Docs
Reference, guides, API and SDK documentation.
SDKs
web · iOS · Android · React Native · Flutter · Node.js · Python · Java · Go · Ruby · .NET
Shortcuts
MCP server
Add Signals to Claude Code, Cursor or any MCP client and run one prompt.
Tutorials
From nothing to a live attribute, step by step.
Read
Blog
How real-time customer context works, what we ship, and how teams use it.
Learning Center
Plain-English explainers on real-time customer data concepts.
Pricing
Talk to an engineer
Snowplow
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Talk to an engineer
Start free
Snowplow
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Blog
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Author
Matúš Tomlein
Principal Software Engineer, Snowplow
LinkedIn
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1 post
Use cases
Ask a System One model what your users are doing right now
Matúš Tomlein · Oct 8, 2026